Ben & Jerry’s Israel will continue to sell ice cream throughout Israel, including in Yehudah and Shomron, Ben & Jerry’s parent company Unilever announced on Wednesday. According to an agreement signed earlier on Wednesday between Unilever and the Israeli Ben & Jerry’s franchisee, sales throughout Israel will continue indefinitely, without restrictions or discrimination, in all parts of the country. A number of US states divested from Unilever in the wake of the Ben & Jerry’s boycott against Israel due to their anti-BDS laws. The agreement is part of a settlement reached after a lawsuit was filed in a federal US court on behalf of Avi Zinger, CEO of Ben & Jerry’s Israel, by the Louis D. Brandeis Center for Human Rights Under Law. As part of the agreement, Unilever sold all its Ben & Jerry’s interests in Israel to Zinger. Zinger will continue to sell Ben & Jerry’s ice cream throughout Israel but not under the auspices of Unilever and Ben & Jerry’s, and will be required to use Hebrew and Arabic labeling rather than the original English labeling. Foreign Minister Yair Lapid, who spoke about the issue with Unilever CEO Alan Jope and Ben & Jerry’s Israel CEO Avi Zinger, welcomed the agreement together with Economy Minister Orna Barbivai. “Israel welcomes Unilever’s announcement today that Ben & Jerry’s Israel will continue to sell ice cream, without discrimination and congratulates Avi Singer, owner of Ben & Jerry’s Israel on the agreement,” a joint statement said. “The decision not only ensures that Ben & Jerry’s factory in Israel and its diverse staff will be protected, but also that the company’s customers, Jews and Muslims, Israelis and Palestinians, will not be the targets of the delegitimization campaign against Israel.” “Israel appreciates Unilever’s constructive and respectful manner in resolving the issue and its unequivocal stance against anti-Semitism and the agenda of BDS organizations.” Lapid added: “The anti-Semites will not defeat us. Not in ice cream either. Fighting de-legitimization and the boycott movement in every arena, mentally, economically and ethically. The Ben & Jerry’s factory in Israel is a microcosm of all stripes of Israeli society.” “Unilever has used the opportunity of the past year to listen to perspectives on this complex and sensitive matter and believes this is the best outcome for Ben & Jerry’s in Israel”, a company statement said. “The review included extensive consultation over several months, including with the Israeli Government”. “Unilever rejects completely and repudiates unequivocally any form of discrimination or intolerance. Antisemitism has no place in any society. We have never expressed any support for the Boycott Divestment Sanctions (BDS) movement and have no intention of changing that position. Unilever is very proud of our business in Israel which supplies everyday household products to people across the country. Today, Unilever Israel employs around 2,000 people of diverse backgrounds, has four local manufacturing plants, and works with a network of around 2,000 local suppliers and service providers – helping to support the livelihoods of tens of thousands of Israelis across its value chain.” “Today’s settlement is a major defeat for BDS and an enormous victory for civil and human rights,” said Alyza D. Lewin, president of the Louis D. Brandeis Center for Human Rights Under Law. “Last July, when Ben & Jerry’s announced that it would not renew AQP’s […]
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